Our impact mesasurement approach is based on long-standing research work on impact measurement of corporate volunteering at the University of Hamburg. The focus of our expertise is the scientific measurement of the corporate added-value (business case), the measuring of to what extent companies and employees benefit from corporate volunteering activities as well as the societal added-value (social case), the measurement of to what extent participating mentees benefit from their participation. Our analyses are based on profound academic findings, extensively validated in practice and continuously developed further in collaboration with
scientists and experts. All studies essentially consist of quantitative employee online surveys that can be completed through qualitative interviews with all relevant stakeholder groups (e.g. social beneficiary, HR officer, executive manager). Our studies have already been carried out with over 800 corporate volunteers as well as mentors from over 40 large German companies.
The concept was invited for international lectures, at institutions such as the Harvard Social Enterprise Conference, the Yale Conference for Social Entrepreneurship, the International Society for Third-Sector Research Conference, and the Association for Research on Nonprofit Organizations and Voluntary Action Conference.
In this book, civic employee engagement in Germany is presented in a holistic way. The reader gains insights into the general conditions, formats and operational implementation of German corporate volunteering projects. The various aspects of this CSR measure are presented in order to give a final outlook on current trends in this area. The book is designed by corporate volunteering experts from practice, science and politics; theoretical explanations are illustrated by numerous practical examples. This volume is suitable as a practical workbook in higher education and further education. It offers decision-makers in companies, especially in the area of human resources and sustainability, instructions for the implementation of corporate volunteering in their own company.
This article describes a quantitative examination of corporate volunteering research in the form of a bibliometric analysis. Using author, journal, geography, epistemological, and industry data from 115 refereed and 445 non‐refereed publications published during 1990–2015, we identify corporate volunteering as a rather young research field. Although the field has progressively developed, it is still limited in magnitude, with recent signs of stagnation. The current state is characterized by moderate publication and author activity rates, with a shift toward more peer‐reviewed publications conducted in coauthorship, mostly in the disciplines of business, management, and ethics; a focus on financial services as well as the professional service sector; few high‐impact studies; and a narrow geographic spread, with North America as the market leader and a rising interest in Western European countries. Findings on the field's prevalent research orientation further indicate a strong employee‐centered focus emphasizing the underlying business case. However, in contrast to the overarching concept of corporate social responsibility research, a relatively large share of the corporate volunteering literature also addresses society‐related issues, namely, corporates' relationship with non‐profits.