FUJITSU
How Fujitsu
supports women

The customized support program FutureMe helps young ambitious female employees to recognize their strengths and develop leadership skills. This brings the international tech company Fujitsu closer to its self-imposed goal of making its leadership team more diverse.
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about

Fujitsu

The global IT service provider Fujitsu operates in 180 countries. As a modern employer, the company strives for an inclusive environment and aims to increase the proportion of female managers from 8% to 10% in the 2022 financial year.
Industry:

Technology

Head office:

Tokyo, Japan

Employees:

10.000 +

the CHALLENGE

How can women be encouraged to take on leadership positions?
"We respect diversity and promote individual development processes" - This is how Fujitsu has summarized its internal values. The vision is to create an inclusive corporate culture in which everyone can be themselves. The promotion of women is a particular concern of the tech company. But how can they motivate young female employees to take on leadership roles at Fujitsu? Mentoring programs have been used to inspire more women to join the leadership team. In practice, however, it became apparent that not all coaching measures could be implemented and evaluated as planned. The diversity managers saw potential for improvement, especially in bringing mentees and mentors together. The desire arose for a customized matching algorithm and a structured, measurable mentoring format that could be applied globally.

our solution

The development of the FutureMe learning track
Our actions:
Individual needs analysis
Customized matching algorithm
Large-scale, global communication campaign in the company
Take-over of the entire mentoring workflow management
Access to our standardized live reporting dashboards 
Scientific evaluation and effectiveness analysis
The FutureMe online mentoring program is aimed at female employees at Fujitsu in Europe. With the help of an experienced mentor, participants train their negotiation, communication, leadership and networking skills. In addition to face-to-face video chats, high-quality e-learning materials help the young female professionals to advance to leadership positions.

the IMPACT

Online mentoring is a guarantee for success for better trained and more satisfied employees.
72%

of mentees are more motivated to take on leadership roles.

68%

of mentors are more satisfied with their work since participating in online mentoring.

82%

of participants reported positive impact of the programme on gender balance.

Volunteering
“Because of the online mentoring program, we saw an 8% increase in retention amongst the mentee group and they were expanding their roles, looking for their next career move within the company instead of leaving our organization, which is exactly what we wanted.”
Karen Thomson,
Diversity and Inclusion Lead at Fujitsu UK

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